Where's My Gun?

Effective Date: February 16, 2026

Where's My Gun? ("we", "us", or "our") operates the wheresmygun.app website and service. This Privacy Policy describes how we collect, use, and protect your information when you use our Service.

1. Information We Collect

Information You Provide

We collect information you directly provide, including:

Account Information: Name, email address, phone number, business name, and FFL information when you register
Customer Data: Information about your customers and their firearms that you enter into the system for work order management
Payment Information: Billing details processed through our secure payment processor (we do not store complete credit card numbers)
Communications: Messages you send through our contact form or support channels

Information Collected Automatically

When you use our Service, we automatically collect:

Usage Data: Pages visited, features used, time spent on the Service
Device Information: Browser type, operating system, device identifiers
Log Data: IP address, access times, error logs
Cookies: Small data files stored on your device to improve your experience

2. How We Use Your Information

We use the information we collect to:

Provide, maintain, and improve the Service
Process transactions and send related information
Send technical notices, updates, and support messages
Respond to your comments, questions, and customer service requests
Monitor and analyze trends, usage, and activities
Detect, investigate, and prevent fraudulent transactions and abuse
Personalize and improve your experience
Comply with legal obligations

3. Information Sharing

We do not sell your personal information. We may share information in the following circumstances:

Service Providers: With third-party vendors who perform services on our behalf (hosting, payment processing, email delivery)
Legal Requirements: When required by law, subpoena, or government request
Business Transfers: In connection with a merger, acquisition, or sale of assets
With Your Consent: When you have given us explicit permission to share your information

4. SMS and 10DLC Communications

When you provide your phone number and consent to receive SMS messages, we use it to send you status updates, notifications, and other account-related information.

SMS Consent and Opt-Out

Consent: By providing your phone number and checking the SMS consent box, you agree to receive recurring automated text messages. Consent is not a condition of any purchase.
Opt-Out: You can opt out of receiving SMS messages at any time by texting "STOP" to the phone number from which you receive our messages.
Help: If you need assistance, text "HELP" to the same number.
Message Frequency: Message frequency varies based on your account activity and status updates.
Msg & Data Rates: Message and data rates may apply. Check your mobile plan for details.

10DLC Compliance

We are committed to protecting your privacy. We explicitly state that:

We do not share your phone number or personal information with third parties for marketing, lead generation, or analytics purposes.
We do not sell your personal information to third parties or affiliates.
Opt-in and opt-out procedures occur via our 10DLC phone number only. We do not use short code opt-out routes.
Firearms content that is not legally available in all 50 states will not be sent via SMS.

5. Data Security

We implement industry-standard security measures to protect your information, including:

Encryption of data in transit (TLS/SSL) and at rest
Database-per-tenant architecture for strict data isolation
Regular security audits and monitoring
Access controls and authentication requirements
Secure cloud infrastructure (Cloudflare)

However, no method of transmission over the Internet or electronic storage is 100% secure. We cannot guarantee absolute security.

6. Data Retention

We retain your information for as long as your account is active or as needed to provide the Service. We may retain certain information as required by law or for legitimate business purposes, including compliance with ATF record-keeping requirements (which may require 20-year retention for firearms records).

7. Your Rights and Choices

You have the right to:

Access: Request a copy of the personal information we hold about you
Correction: Request that we correct inaccurate or incomplete information
Deletion: Request deletion of your personal information, subject to legal retention requirements
Opt-out: Unsubscribe from marketing communications at any time
Export: Request your data in a portable format

To exercise these rights, please contact us at privacy@wheresmygun.app.

8. Cookies and Tracking

We use cookies and similar technologies to:

Keep you logged in to your account
Remember your preferences
Analyze how the Service is used
Improve performance and user experience

You can control cookies through your browser settings. Disabling cookies may affect the functionality of the Service.

9. Third-Party Services

Our Service may integrate with third-party services for specific features. These services have their own privacy policies:

Auth0: Authentication and identity management
Cloudflare: Security and performance
SendGrid: Email delivery
Telnyx: SMS notifications
Square: Payment processing
Otter Text: SMS marketing and age verification services

10. Children's Privacy

The Service is not intended for individuals under the age of 18. We do not knowingly collect personal information from children. If we become aware that we have collected information from a child, we will take steps to delete it.

11. International Data Transfers

Your information may be transferred to and processed in the United States. By using the Service, you consent to this transfer. We take steps to ensure your data receives adequate protection in accordance with applicable data protection laws.

12. California Privacy Rights

California residents have additional rights under the California Consumer Privacy Act (CCPA), including the right to know what personal information is collected, request deletion, and opt-out of the sale of personal information. We do not sell personal information.

13. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of any material changes by posting the new policy on this page and updating the "Effective Date." Your continued use of the Service after changes constitutes acceptance of the updated policy.

14. Contact Us

If you have questions about this Privacy Policy or our data practices, please contact us:

Email: privacy@wheresmygun.app

For general support: support@wheresmygun.app